Wholesale Botanics

MMP Associates manufactures essential oils under the company's brand name Wholesale Botanics. They also third-party manufacture and assist in marketing the products specifically to retailers and brands in the US and EU. They offer options to customize the oils (in terms of packaging, labeling, and sometimes even formulation) to suit their specific partner's brand identity's needs and the target market. They offer distribution for small niche markets, regional retailers and large national/international distributors. They can position their products for those in the beauty and personal care space, home accessories markets for scent diffusers and also for the health and wellness retailers that provide supplements and wellness products

Brand Control: Each company can have control over product design, marketing, and customer experience to lead to stronger brand loyalty

Higher Profit Margins: Retailers can earn higher margins on their private label products than on similar branded items because they can set the pricing themselves without paying the markup imposed by the third-party brands

Exclusivity: The products give retailers an exclusive offering that cannot be found elsewhere, giving them a competitive edge

Customization: Retailers can tailor their private label products to meet the specific needs and preferences of their target audience